Frameworks
Star, Story, Solution Script – The Formula To Selling Almost Anything
The Star, Story, Solution Script was originally created by Vince James, a legend in the direct response marketing world and later adapted by Russell Brunsonâs in his book Dot Com Secrets. The Star, Story, Solution Script is one of the best ways to craft a sales letter or a script for your video sales letter.…
Read MoreImprove your product or service using the SCAMPER framework
Use the SCAMPER framework to help you improve your product or service. The SCAMPER technique is a way I learned from The Innovators Toolkit to help ask the right questions to make your existing product or service better. For me frameworks help guide you through a process to get a more favorable result. SCAMPER is…
Read More